Aravind Vasudevan
Aravind
About
Engineer by training, product manager by accident. I work on live‑ops at Zynga, which mostly means deciding what to put in front of players, and when.
Before that I spent four years on the other side of the “offline” fence — product and analytics for brands running loyalty and retention programmes — and a couple of years before that as a business analyst, mostly writing SQL and being genuinely surprised by what the data said.
The through-line is a preference for the unglamorous middle: the framework that decides what ships, the model that says whether it worked, and the discipline of getting that answer in front of the people who can do something about it. I’d rather build the thing than present the thing.
I’m the kind of person who keeps a spreadsheet of lessons learned, and who believes most product problems dissolve when you actually go and watch somebody use the product.
About
I grew up in Tamil Nadu, went to engineering college for a mechanical engineering degree I don’t use, and ended up in Bangalore building live‑ops for a mobile racing game. Every one of those steps was a detour that turned out to be the point.
Outside work I referee football, which I’m qualified to do and about which I have strong and mostly unpopular opinions. I host quiz nights. I do the cooking at family weddings, which in my family is a tradition rather than a talent.
I’m a cyclist, an amateur cook, and a reliably bad chess player. I like long walks, long flights, and getting a bit lost in a city I don’t know yet.
Ask me about Tamil food, football, or why live‑ops is harder than it sounds.
Notes
-
✦ Cadence beats spectacle
Why a reliable, predictable event beats a spectacular one, and what that means for how you schedule a live‑ops calendar.
-
The dashboard was never the bottleneck
A simple number that six teams read beats a sophisticated model that two people read.
-
Write it down once
On keeping one honest record of your work instead of a polished version per application.
Notes
-
The 20% problem
Being too busy to notice you’re bored is its own kind of problem.
-
Refereeing a game you care about
The only sport where doing the job badly is immediately obvious to everyone watching.
-
Cooking for forty people
On feeding a crowd without anyone noticing you’re managing a production line.
Things I’ve Made
AI Engineering, Beginner to Mastery
An interactive course for AI product managers, from what a token is to shipping something that works.
LiveInterview Prep Dashboard
My own preparation system — a running record of questions, stories and the gaps between them.
LivePerformance Lab
A health report rebuilt to run on my own bloodwork instead of a sample patient’s.
In progressAlpha School — System Atlas
A working map of what it would take to run a school with no teachers in front of the class.
ResearchThis site
Two views of the same person. No framework, no build step, nothing to break.
Live